Casinos historic often have a distinct scent, one strongly associated by tobacco. But as smoking rates dwindle, casinos are discovering new ways to create inviting atmospheres that attract a broader clientele. Replacing the smell of cigarettes with uplifting aromas could be key to this transformation. Research suggest that specific scents can impa

Waiting on hold can be a frustrating experience for customers. Unhappily, long hold times often cause call abandonment, where customers hang up before reaching a representative. To minimize this, businesses must make changes to engage customers while they wait. Give engaging content, such as music, informative messages, or even interactive games.